1. Collaborate with the social media manager to develop creative concepts and
visual assets for social media campaigns, including graphics, illustrations,
animations, and other multimedia content.
2. Design eye-catching and on-brand graphics for posts, stories, and other social
media content across platforms such as Instagram, Facebook, Twitter, and
LinkedIn.
3. Assist in the planning and scheduling of social media content calendars,
ensuring a consistent and cohesive visual identity and storytelling approach.
4. Stay updated on current design trends, social media best practices, and platform
updates to inform content creation and optimize engagement.
5. Assist with the management and optimization of social media ads, including ad
design, targeting, and performance tracking, to maximize reach and
effectiveness.
6. Monitor social media channels for user-generated content, engagement
opportunities, and trends, and participate in community management activities
as needed.
7. Support the social media team in analyzing performance metrics, generating
reports, and identifying areas for improvement and optimization.
8. Contribute creative ideas and insights to brainstorming sessions, team meetings,
and strategy discussions to drive innovation and excellence in social media
marketing efforts.